Sony 43″ X89J

signal, everything you watch is closer to 4K resolution, full of life-like colour and contrast.

TRILUMINOS PRO™

Our TVs with a wide colour gamut and unique TRILUMINOS PRO™ algorithm can detect colour from saturation, hue and brightness to reproduce natural shades in every detail. You’ll enjoy colours that are closer to those seen in the real world.

Object-based HDR Remaster

With Object-based HDR Remaster, the colour in individual objects on screen is analysed and the contrast adjusted, unlike most TVs where contrast is only adjusted along one black-to-white contrast curve. Because objects are remastered individually, this TV can reproduce greater depth, textures and more realistic pictures.

4K X-Reality™ PRO

See glorious 4K pictures, rich with real world detail and texture, exclusively powered by our 4K HDR processor X1™. Images filmed in 2K and even Full HD are upscaled close to 4K resolution by 4K X-Reality™ PRO using a unique 4K database.

Motionflow™ XR

Enjoy smooth and sharp details even in fast-moving sequences with Motionflow™ XR. This innovative technology creates and inserts extra frames between the original ones. It compares key visual factors on successive frames, then calculates the split second of missing action in the sequences. Some models also include black-frame insertion for a blur-free and truly cinematic look.

X-Balanced Speaker

Designed to complement the sound quality and slimness of the TV with its unique new shape, our X-Balanced Speaker drives movies and music with clear sound.

Google TV

Browse 700,000+ movies and TV episodes from across your streaming services, all in one place and organized into topics and genres based on what interests you.

Voice Search

Find your favourite content faster than ever using the power of your voice. With Voice Search, there’s no more complicated navigation or tiresome typing – you just have to ask.

Works with Ok Google

Connect to a Google Assistant-enabled device for hands-free control of your Sony TV. You can find and cast your favourite videos to your Sony TV, all with just your voice. Just start with, “Ok Google.”

With Apple AirPlay, you can stream video and audio to your television right from your iPhone, iPad, or Mac. Watch movies and shows from Apple TV app, your favourite apps, or even Safari. Share your photos with everyone in the room.

Chromecast built-in

Chromecast lets you cast your favourite videos, games and apps from your mobile device, in full quality, to your Chromecast built in TV. Just one tap of the Cast button on your Android or iOS screen is all you need to supersize the things you love. Cast your content then continue browsing on your phone or tablet.

Flush Surface design

As the bezel is extremely narrow, your eyes naturally focus on the picture, not what’s around it.

2-way multi-position stand

A versatile 2-way stand gives you the choice of a standard setting that focuses you on the picture or a narrow setting for smaller shelves.

Ambient Optimisation

Sit back and enjoy an enthralling viewing experience. Our unique ambient optimisation technology with light sensor automatically adjusts picture and sound to your environment.

Light Sensor

On conventional TVs, brightness stays the same regardless of light in a room, resulting in pictures that are too dark or bright. This TV includes a light sensor that optimises picture brightness to room conditions, boosting brightness in light rooms and reducing it in dark ones so you get the perfect view.

Sound optimisation for your room

Sound experience can change depending on your room environment. Curtains, for example, absorb sound while objects in front of the TV can disturb the passage of sound, compromising the quality of what you hear. This TV detects objects and reproduces sound that’s enhanced and optimised to your room.

Dolby Vision® and Dolby Atmos®

Enjoy cinematic thrills at home. Dolby Vision® brings scenes vividly to life for authentic viewing, while Dolby Atmos® fills the room with immersive surround sound.